Ennis products provide improvements for rural roads safety and visibility for drivers and passengers, thus reducing traffic related accidents and fatalities. From reflective paint and thermoplastics, to road markers and anti-skid surface treatments, Ennis products are proven to reduce crashes and decrease accidents in all types of weather, low visibility areas, day/night conditions.

According to the Federal Highway Administration, rural roads account for approximately 60% of all fatalities. These fatalities are due to sharp curves, lack of shoulders and road markings, reflectivity and inconsistent signage. Congress has now mandated HRRR as part of SAFETEA-LU, helping to make rural roads safer.

When pavement markings and signage improvements are made to rural roads, results are incredible! According to the “Low Cost Local and Road Safety Solutions” guide published by ATSSA, a 42% reduction in crashes is seen, which yields a benefit-cost ratio of 159:1 to 299:1

Several Ennis paints, thermoplastic, HPS® Plural Components, and several road markers are recommended for rural road conditions. Ennis paint products including High Build and Wolverine® Pavemark®, Vibraline®, Thermo-Quick® and Permaline® are all thermoplastic high performance products for rural road conditions. Our multi-component HPS®-2 through HPS®-7 lineup of products provide superior reflectivity, durability and cost per useful life value, especially our HPS®-4 modified urethane. Our Stimsonite® road markers provide a long-term solution to rural or dimly lighted roads.

With our legacy of innovation, experience and technology at Ennis, high risk rural roads are no match for the safety solutions providers at Ennis! Give us a call today at 800.331.8118, and let Ennis Traffic Safety Solutions provide the answer for your high risk rural road!